She Wants by Metronomy.
The first thing I noticed was the feathers coming off her body, this would only be made possible if it was edited backwards. The next moment was when she got out of bed and a girl was standing there and she then pushed her onto the floor. The clock movement reflects on the beats of the music, it stops when it hits a heavier beat and then continues when the softer music kicks in again. While in the scene in the bar everything was considered normal apart from the women who had another pair of eyes on her forehead which is considered slightly abnormal. As she is walking through there is a girl with the tattoo 'You're Dreaming Deep Tonight' which is mirroring the lyrics of the song. They then again mirror the lyrics again with the word 'light' which is written on the floor with string. The editing is then backwards again with the Jenga cubes falling over as this would have been physically impossible to do in normal time, also at this part we see double of the two people playing Jenga. The next moment of magic is when all of the people fall over in the domino effect, I really like this part because of how accurate the timing had to be, it was pulled off very well. Finally in the last scene the girl who was pushed over in the first scene is back again and this time is doing the pushing. This entire scene is a polar opposite to the first scene with the girl landing back on the bed and having the feathers fall on her also the fan is the last thing we see. This is contrasting as it's also the first thing we see, this shows the pattern of the music video.
Jul & Mat are music video directors, the style that they like is through high impact light images, which is shown in 'She Wants' as there is a lot of whiteness throughout the video. They are also all about changing the simple things in videos; faces - so that they are slightly unordinary, animated toys, pieces of paper and changing clothes so that that fit the idea for the certain video. They also believe in using reality and post production which is seen a lot. In there videos they use a lot of people, so filming in big groups is showing the reality but adapting these ideas is the post production.
Along with She Wants they also produced On The Motorway for Metronomy.
In the 'Making Of' video of this it shows just how much effort went into this video. There is a lot more behind the scenes work to be done than many can think. There was a lot of drawing, sewing and gluing to make this video look effective. I think that due to the vast number of people included in this that is the reason as to why it was so successful. I think that the Jul & Mat took full advantage of the creative freedom they had and worked with it. I think that from looking at the Making Of video it shows just how hard it would have been putting people in different positions and making sure that every shot was in the correct time. I think it was made through the ideas of many people with individuals coming up with little moves that they could do in order for it to be successful.
I really like this video and I think that it's done really well. My favourite thing about this video is that everybody is doing something different, this is very unusual because a lot of the time a lot of the actors would be doing the same as the rest. I think that it would have taken a lot of time and effort to get this into one shot with planning being essential for this because without this people wouldn't of known when they would have to be in shot as there was only one time to get it right. I think that in this type of technique the actors have just as important role as the director because if their timing is off then there is nothing that the director is able to do.
http://flavorwire.com/309086/10-amazing-unbroken-shots-in-film/3/ - 9th October
https://vimeo.com/19133341 - 9th October
http://www.juletmat.fr/about.html - 9th October
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